Vienam Bans Unskippable Ads, Requires Skip Button to Appear After 5 Seconds | Saigoneer
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If things go our way, YouTube’s notorious unskippable ads might be a thing of the past come this February. ...

As Phụ Nữ reports, Vietnam recently announced Decree No. 342, which details a number of provisions to the national Advertising Law, due to take effect from February 15, 2026. The adjustments are expected to place stricter control on Vietnam’s online advertising activities to protect consumers and curb illegal ads.

Amongst the decree articles, some standout stipulations include a hard cap on the waiting time before viewers can skip video and animated ads to no more than 5 seconds. Static ads must be immediately cancellable.

    • Pyr@lemmy.caEnglish
      3·
      1 day ago

      Especially when the ad is longer than the video you are trying to watch.

      Or you watch the entire video than accidentally swipe the edge of your phone and you are sent back, then have to watch it again to view the video once you click it again.

      • DylanMc6 [any, any]@lemmy.dbzer0.comEnglish
        2·
        1 day ago

        Very glad Vietnam banned unskippable ads - for an already-existing-socialist country that supports a philosophy that encourages common ownership of the means of production (and wouldn’t allow advertising), but allows advertising, this is a pretty good decision.

        Also, how is Vietnam allowing ads if they’re a Marxist-Leninist country?

        • ℍ𝕂-𝟞𝟝@sopuli.xyzEnglish
          3·
          1 day ago

          I guess the alternative is locking their people out of Youtube by effectively banning it. Even this is a gutsy move TBH.

          It’s the same deal when “how is it that you’re paying taxes if you’re a libertarian”?

          • DylanMc6 [any, any]@lemmy.dbzer0.comEnglish
            1·
            1 day ago

            That’s not what I mean - A lot of libertarians support the notion that taxation is theft, but they DOESN’T make them tax evaders. Every year on April 15th they had to file their taxes to the IRS (because obviously it’s better than NOT filing them).

            What I was trying to ask is if Vietnam supports communism (which calls for the abolition of money, among other things), how do they allow advertising? China did the same thing.