• Don_alForno@feddit.org
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    2 days ago

    and they’re used to subsidize lower prices

    Nothing is subsidized here (in the sense that Sony could not offer those lower prices to other people if some didn’t pay more ). If that were true, Sony would still make more money if they just didn’t make these lower priced sales. No corporation will do that, unless they are amazon and want to buy market share.

    This means, Sony could offer the lower price to everyone and still make a profit. They are just trying to squeeze everybody for the highest amount they can get away with.

    • pheonixdown@sh.itjust.works
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      2 days ago

      Sony is of course trying to maximize profit levels, that’s why I said this is probably just A/B testing. I did have another thought that could also make some sense so I shared that, because it wouldn’t surprise me if Sony used demographic information to offer different sales to further maximize profits. Still not seeing any evidence that this is Dynamic Pricing like the article stated.