Apple's most affordable MacBook ever appears to be a resounding hit with customers, based on comments shared by CEO Tim Cook this week. On an earnings call on Thursday, Cook said that customer response to the MacBook Neo has been "off the charts" since the laptop was unveiled in March. "We could not be happier with how things are going at the moment," he said.
Well yeah, if you sell a “budget” product that is cheaper than your usual premium-priced products, more people tend to buy them.
apple probably wants people to buy the more expensive one eventually.