If Apple could make up the cost by raising the price, why aren’t they raising the price right now? Are shareholders saying “please stop at the current profit margin”?
Or is it more likely that Apple is already charging the highest price they can without losing sales and revenue?
If Apple could make up the cost by raising the price, why aren’t they raising the price right now? Are shareholders saying “please stop at the current profit margin”?
Or is it more likely that Apple is already charging the highest price they can without losing sales and revenue?
This. You’d be silly to think that Apple didn’t already spend a lot of time and money figuring out the highest price they can charge for devices.