I wouldn’t say bad, but the generative ai and llm are definitely underbaked and shoving everything under the sun into them is going to create garbage in, garbage out. And using it for customer support where it will inevitably offer either bad advice or open you up to lawsuits seems shortsighted to say the least.

They were calling the rest machine learning(ML) a couple years ago. There are valid uses for ML though. Image/video upscaling and image search are a couple examples.