

I just want to add in that what Valve has as official policy and what they actually practice differ in this case. Because yes, their policy states it’s for keys only. However, they have admitted in court that if the publisher has it as a cheaper price elsewhere, they will delist your game





The Wolfire versus Valve antitrust case.
They submitted evidence of email chains from Valve customer support stating that they want Valve to have the best deal available and that they will not choose to do business with companies that do not give them the best deal.
On top of that, they also went on record stating that the steam product key page under the Steamworks area is meant to be intended for all products on Steam, not just keys.
It’s a textbook example of, hey look, this is our policy that’s written down, but we don’t actually follow it.