There was a time, before Google showed their hand, that I would go out of my way to leave Google reviews. Good, bad or somewhere in between I would document the customer experience.

Since Google made it clear what trajectory they are on I have returned to the old ways. Amazing service gets a letter, great service gets a quiet word to the manager. Bad service gets a word to the manager at the end of the transaction, terrible service and I just never return again and tell anyone who asks why. Everything in between those extremes gets me acting as a polite customer and that’s about it.

Have I over thought this?